A successful website is much more than an intriguing design, layout colours, fonts and images. That’s not to say that these factors aren’t important but effective websites focus on much more than that.
Today’s users seek an effortless browsing experience. Most online customers would compromise on anything but speed. Every extra second your website takes to load can move your potential customers a step closer to your competitors’ websites.
Your website could have a visually appealing design and be equipped with cutting-edge functionalities, but if it takes too long to load, it is eventually going to become a source of disappointment and frustration for users.
Until 2014, when Google recommended that websites switch to HTTPS, most websites were using HTTP. Google announced that the switch can provide HTTPS websites a minor ranking boost while ensuring added safety for their users.
Now, you are probably wondering what is the difference between HTTP and HTTPS? What difference does this extra “s” make?
So, you have finally had an intriguing, sophisticated WordPress website developed by a highly experienced professional.
The next thing you need is a space on the web to put your website to work.
This space, technically known as a hosting server, will affect a variety of factors pertaining to your website such as performance, speed, security, uptime and SEO. A good hosting plan will go a long way to keep your website functional and generating traffic and revenue.